Signet Campaign – Purchase Your “Biscuit” Today

Proceeds from your purchase of the “Biscuit” bear at participating Peoples Jewellery stores will be donated to Children’s Hospitals across Canada. The purchase price of the “Biscuit” is $19.99. No less than $7 comes to Children’s Hospital from each purchase.

"As a company whose purpose is inspiring giving, this campaign represents Our Love for All, our enduring commitment to charitable giving, and being a strong community member in every area we serve," said President of Peoples Jewellers Stacee Johnson-Williams.

Find your local Peoples Jewellery store right here.